Adjust Text Size
small medium big

Kiplinger’s Top Discount Brokers

Written by Nickel - 6 Comments
  •  Tip It!

While perusing the latest issue of Kiplinger’s Personal Finance, I ran across an article critiquing the top online brokers (see also my earlier article on the best online discount brokers). They rated twelve different brokers based on commission, research/tools, commissions/fees, investment choices, and ease of use, and customer service.

Here’s what they came up with:

  1. Fidelity
  2. Charles Schwab
  3. Muriel Siebert
  4. TradeKing
  5. E*Trade
  6. OptionsHouse
  7. TD Ameritrade
  8. WellsTrade
  9. Firstrade
  10. OptionsXpress
  11. Zecco
  12. Scottrade

Frankly, I was surprised to see TradeKing and E*Trade back in fourth and fifth place, as they’re both popular among FiveCentNickel readers. Moreover, SmartMoney picked E*Trade as their top online broker, and TradeKing has received rave reviews for their combination of excellent customer service and cheap trades.

Looking further down the list, Zecco came in second to last despite their free trades. When it comes to Zecco, people either seem to love them or hate them. However, if you don’t have a lot to invest and you’re trying to keep your costs as low as possible, it’s hard to argue with free.


Published on October 24th, 2008 - 6 Comments
Filed under: Saving & Investing

About the author: Nickel is the founder and editor-in-chief of this site. He's a thirty-something family man who has been writing about personal finance since 2005, and guess what? He's on Twitter!

Related articles...

» SmartMoney’s Top Online Broker for 2008
» FNBO Direct has the Best Online Savings Account
» Kroger Gas Discount, Take Three
» SmartMoney’s Best and Worst Brokers
» Which Online Broker is Your Favorite?
» The Best Brokers in the Land
» Is it Un-American to Ask for a Discount?
» Kroger Gas Discount Comes to an End

Was this article useful? Please sign up to receive our content via e-mail:

You will receive only the daily updates, and can unsubscribe at anytime.

6 Responses to “Kiplinger’s Top Discount Brokers”

  1. 1
    Jimmy Says:

    Wow – I wonder why they ranked Scottrade so poorly. I’ve had an account with them for a number of years now and am constantly amazed by their superior customer service.

    Granted, I don’t trade very often, but ranking them even lower than Zecco (whose customer service is abysmal in my opinion) seems odd.

  2. 2
    Rick Says:

    I love Fidelity! I’ve been a satisfied customer now for over 10 years and must say that they definitely deserve the top spot. I just wish their commissions were a little less.

    I am also an E*Trade customer and can say that they have improved over the past couple of years, but still fall short of Fidelity.

  3. 3
    Nick Says:

    I’ve got no complaints with TradeKing. $5 trades, great tools, and when I’ve needed it their customer service is very helpful.

  4. 4
    Ed Says:

    Been using Zecco, don’t need much customer service, but I am annoyed about their 5 day holding period for ACH transfers. Means you can’t hurry and move money in to buy stock on sale.

  5. 5
    stockmanmarc Says:

    I do not see Interactive Brokers (IBKR) on this list. You can trade stocks,bonds,options,futures, and currency. I think they just started offering some mutual fund companies. Their commissions are only $1 for first 100 shares then drop to 1/2 penny a share . Cheapest in the industry unless your high volume trader. Great execututions. Have used them for over 5 years.

    STOCKMANMARC

  6. 6
    Dave Says:

    Zecco much improved after many problems with heavy trading volumes during the market downturn.

    http://friends.zecco.com/r/b02d9210e051102a8555

Leave a Reply

Top Cards by Category

 
Apply now for Chase Freedom® Visa - $200 Bonus Cash Back

Earn $200 Bonus Cash Back after you make $500 in purchases in your first 3 months. 5% Cash Back on up to $1,500 spent in bonus categories each quarter.

 
Apply now for http://www.fivecentnickel.com/rewardpoints.html

Receive 10,000 Membership Rewards bonus points when you spend $1,000 in 3 months of Card membership.

 
Apply now for Delta Reserve Credit Card - Enjoy Delta Sky Club® Access

Earn up to 20,000 bonus miles with your first purchase 10,000 of which count as Medallion(R) Qualification Miles. Earn up to 5,000 bonus miles when you add two additional cards to your account with initial application.

 
Apply now for http://www.fivecentnickel.com/lowratebalancetransfercreditcards.html

Earn up to 5% cash back* in categories that change and enjoy a 0% introductory rate for 15 months on Balance Transfers and 15 months on Purchases.

 
Apply now for Discover® More Card - $0 Balance Transfer Fee!

Enjoy no balance transfer fee for a limited time. 0% introductory rate on Balance Transfers and Purchases. Earn up to 5% Cashback Bonus in categories that change like gas, restaurants, department stores and more. Limitations apply*

 
Apply now for http://www.fivecentnickel.com/lowrateplatinumcreditcards.html

Enjoy no balance transfer fee for a limited time. 0% introductory rate on Balance Transfers and Purchases. Earn up to 5% Cashback Bonus in categories that change like gas, restaurants, department stores and more. Limitations apply*

 
Apply now for The Business Platinum Card® from American Express OPEN

Enjoy amenities for you and your business, like: complimentary airport club access, including American Airlines Admirals Club(R) lounges.

 
Apply now for http://www.fivecentnickel.com/studentcreditcards.html

5% Cashback Bonus in categories that change like gas, restaurants, department stores and more. Limitations apply*. Up to 1% unlimited Cashback Bonus on everything else. No annual fee

 
Apply now for American Express Premier Rewards Gold Card

Earn 3X points on airfare, 2X points on gas and groceries, and 1X points on everything else.

 
Apply now for http://www.fivecentnickel.com/credit-cards/credit/bad

Reports to 3 major credit bureaus monthly and acceptance at millions of locations worldwide, including website purchases and reservations.

Previous
Pause
Next

FiveCentNickel User Survey