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Small Business Saturday 2011

Written by Nickel - 4 Comments

Small Business Saturday 2011

As you’re likely aware, this coming Friday is none other than “Black Friday.” And what happens the day after that? Small Business Saturday, of course.

Small Business Saturday is a promo that was launched last year by American Express. The goal of this promotion is to get people to shop at small, locally-owned businesses – and to use their American Express cards when doing so. As before, Amex is offering a $25 bounty for participating.

Simply register your eligible card(s) and and then make a $25 minimum purchase (with your card, of course) at a qualifying small business on this coming Saturday, November 26th. In return, you’ll get a $25 statement credit.

Eligible merchants include:

…any independently owned small businesses that accept the American Express Card. Purchases made online, at large, national chains, at franchised business locations and at government agencies are not eligible. Prepaid, corporate cards and ExpressPay transactions are not eligible.

There’s a limit of one statement credit per card no matter how many purchases you make. That being said, I was able to get credits on two different cards last year, so if you have more than one Amex card, you might consider registering and using each of them.

The credit should show up within five (5) business days, but it could take up to two statement cycles in some cases. Last year, my credits showed up very quickly (within just a few days).

This is a win-win for you and any local merchants that accept Amex, as they’ll get extra business and you’ll get a $25 credit.

Published on November 22nd, 2011
Modified on February 4th, 2012 - 4 Comments
Filed under: Credit Cards

About the author: is the founder and editor-in-chief of this site. He's a thirty-something family man who has been writing about personal finance since 2005, and guess what? He's on Twitter!

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4 Responses to “Small Business Saturday 2011”

  1. 1
    KC @ PsychoMoney Says:

    Thanks for the tip. I have two Amex cards so I will check it out.

  2. 2
    Suwannee Refugee Says:

    But the thing I don’t get is that most small businesses don’t carry AMEX because of their high fees.

  3. 3
    Nickel Says:

    Suwannee: Many don’t, but many do. I think that, by being friendly to small businesses, this is an attempt by Amex to get more small business owners to accept their cards.

  4. 4
    YFS Says:

    Wow! It sounds great. My friends has 3 Amex card. I’ll definitely let her know about this. So that she can avail herself of this opportunity.

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