The other day, I wrote about my first impressions as a new craigslist user. While we received a few genuine inquiries, nobody seemed all that serious, and nobody arranged to come see either the couch or the fridge. Thus, we decided to do two things to try and get things moving…
First, we dropped the prices a bit. Second, we decided to place ads in our local paper. So Friday morning we re-listed on craigslist with the reduced prices, and we also set up our ads. Since furniture and appliances are in different categories, we had to pony up for two separate ads, so we ended up dropping about $50 (total) for two 14 day ads.
The newspaper ads started running Saturday morning, so craigslist had a 24 hour head start at the new price, and roughly a one week head start overall. But by the end of the day Saturday, we had received six solid inquiries on our couch, and ended up selling it for our asking price. The guys who bought it paid cash and hauled it away on the spot. (Click through for an amusing anecdote about this.)
Part of the reason that the newspaper worked better might be that we didn’t list our phone number in the craigslist ads (and don’t plan to), but we did include it in our newspaper ads… Thus, potential craigslist customers were forced to e-mail us, whereas newspaper readers could just pick up the phone and call.
Regardless of the cause, it looks like the newspaper is working better for us right now. Still no real interest in the refrigerator, but that’s currently sitting out in the garage, so it’s out of the way, and we’re not in a huge rush to unload it.